Quantcast
Channel: Addicted2Adwords - AdWords Methodology Blog » adwords blog
Browsing latest articles
Browse All 10 View Live

Image may be NSFW.
Clik here to view.

All’s Fair in Love and AdWords

There’s only one ruleset I follow – the Google AdWords Policies and Rules. Otherwise, you’re fair game… Your Account’s Ads Before I start, any marketer who claims to be ethical and fair in the arena is...

View Article



Image may be NSFW.
Clik here to view.

The Perfect AdWords Account Manager

Sizes up the competition Plays to their strengths Creates enticing Ad Copy Bids just enough to start the avalanche Loves to wake up and see morning stats Sees every Account as a child Never tires of...

View Article

Image may be NSFW.
Clik here to view.

The broken telephone

  I have always been of the opinion that as the level of Search Engine Optimisation determines the ability to generate high Quality Scores in AdWords, Why are the two separate niche products?   Also,...

View Article

Image may be NSFW.
Clik here to view.

Advanced Ad Copy Methodology Archetype – The Tower

  There are many ways one can create Ad Copy. Today I will show you how to create one of my favourites, which I have nicknamed “The Tower”   Please note that this post is meant for people who have...

View Article

Image may be NSFW.
Clik here to view.

Don’t fall for the Ratner

Once upon a time in the UK there was a man named Gerald Ratner Groooovy He was the  chief executive of the formely known Ratners Group – A jewellery chain His business philosophy was “the people who...

View Article


Image may be NSFW.
Clik here to view.

The Landing Page Debate

Ahhh… The landing page debate. Please note this page applies to item-specific queries, where a unique identifier is used, for example; Query – ” Car + model number + year” When I started in the...

View Article

Image may be NSFW.
Clik here to view.

Enhanced Campaigns really Enhanced?

    I recently went to a Google Engage conference where we were told by an overly-zealous Google representative how absolutely awesome enhanced campaigns are,   But I really struggle with the “more...

View Article

Image may be NSFW.
Clik here to view.

Why AdWords needs more people like Gordon Ramsay

Gordon Ramsay is one of my personal heroes     Like me, he learnt on the job, under some of the best people in his industry, not from a fancy cooking school.   He holds 14 Michelin Stars, the highest...

View Article


Image may be NSFW.
Clik here to view.

Appending Ad Group Tags – Further AdWords Core Methodology

In previous posts I explained my AdWords core-keyword methodology.   Today I am going to give away another morsel, against my better judgement   For this example, we are going to make 3 assumptions;...

View Article


Image may be NSFW.
Clik here to view.

AdWords Informed Clients – Nota Bene!

Through the majority of my career the biggest obstacle I have ever encountered is that, to the Client,   Corporate Guy with Smartphone   Google AdWords is perceived as something like this,   Waddafugg?...

View Article
Browsing latest articles
Browse All 10 View Live




Latest Images